Fashion Photographer: Career Guide

Fashion Photographer: Career Guide

Fashion photographers use cameras, lights and other equipment to capture photos that highlight clothing design. In addition to taking pictures, fashion photographers must study photography, learn how to edit photos and build a portfolio. Many work as freelance photographers or are self-employed.

Step 1: Study Photography

While fashion photographers are not required to have a degree, they can gain a greater understanding of their craft by studying photography at a college, university or trade school. Many schools offer a bachelor's degree in photography. Coursework includes photography history, light studies, digital photography and fine arts. Fashion photographers may also choose to advance their education by attending graduate school or enrolling in programs that focus on fashion photography specifically.

Step 2: Develop Editing Skills

Fashion photographers must be able to edit their work to meet the needs of their clients. Using Adobe Photoshop and other computer software, photographers crop photos, correct flaws and alter the images they have taken. Photographers may take courses in photo editing or develop skills on their own.

Step 3: Build a Portfolio

Fashion photographers showcase their best work in a portfolio. They may upload their work to a website or digital portfolio. Prospective clients choose a photographer based on the style and the skills exhibited. Fashion photographers must keep their portfolio up-to-date and ensure that their abilities are well represented in the work they include.

Step 4: Manage Responsibilities

In addition to taking and editing photos, fashion photographers must handle business and marketing matters, since many individuals in this field are self-employed or work as freelancers. They must schedule shoots, manage finances and keep up with clients by answering e-mails and phone calls. They benefit from networking and meeting contacts in the industry. Some photographers may also print and frame their work. Some professional photographers may hire assistants to help them manage business matters. Fashion photographers must also study and enforce copyright laws to ensure that their work is protected.

Step 5: Book Shoots

Fashion photographers book shoots for clients. These duties may include arranging travel, reserving a space or working with publishers to make sure all needs are met. They must be flexible and able to work in a variety of climates. While they may suggest certain styles, fashion photographers must follow the direction of their client to ensure that photos meet their needs.