Monday, March 2, 2015

Creative Video Making 5 Secrets

1. Collaboration:

Feature creation is a collaboration. Consider all the parts that are vital for a decent film. You have your chief, maker, the screenwriter, manager, music director. Keeping in mind the end goal to make an awesome innovative feature its key for both proficiency and inactivity that everybody on this group is in agreement. This can transform the feature generation process into all the more a discussion, where everybody can impart their criticism. Using a cloud-based stage like Look At empowers clients to include remarks a particular snippet of the feature and draw straightforwardly on the edge. Clients can see one anther's input and react progressively.

2. Confidence

In the event that you have confidence in yourself and have confidence in your group and your own capacities, certainty will come commonly. Your own certainty is one of the best assets and privileged insights of the exchange. Again and again do individuals let the apprehension of what others will think about their feature load their imagination. Inattentiveness doesn't easily fall into place for everybody, except it is something that can be produced. Look at Vimeo's impulse and inventiveness collection to fabricate some you could call your own thoughts. The main venture to building certainty with your own thoughts is figuring out how to trust your own impulses, the more innovative features you watch the simpler this inventive procedure will get to be.

3. Camera

Lights, Camera, Action. One of the greatest privileged insights the experts are keeping from you is their decision in cam. It appears to be as though everybody is changing to DSLR cams from film these days. This basic switch can in a flash make your features seem more innovative. It would appear that you're appearing to film with a customary old photograph cam, all things considered you'll be creating effective lively features. The DSLR footage permits you to concentrate on specific items, providing for you clear subjects and fluffy foundation, and numerous other awesome shots. Imaginative feature means exchanging it up with distinctive sorts of shots, the DSLR makes it simple to take close-up skillet, far away stills, and low plot, expanding your shot library.

4. Take Risks

Some piece of building that certainty and investigating new shots on your cam has a go at a danger. The best feature makers ever, did not get where they are today by playing it safe. Particularly regarding the matter of inattentiveness, dangers award you more prominent open doors. It drives you to be more inventive and certain and it positively bails you to emerge in the swarm. Venture out of your safe place occasionally and you'll be amazed what amount all the more effectively the thoughts will come to you. Dangers obviously, do accompany unavoidable disappointment now and then, yet figuring out how to manage these encounters just makes you more brilliant and more arranged for whenever.

5. Editing Techniques

Altering is generally as critical as shooting in the matter of your imaginative feature. Some of the time when I'm viewing a film I'll recognize it has incredible cinematography, yet the altering is completely inadequate. Presently when you can see incredible shooting and altering, that is great and that is the thing that will make your inventive feature fruitful. Keep in mind, in altering your number one objective is keeping your viewer entertained. In the event that your feature winds up being shorter than you suspected, its alright –  straight to the point is the best approach and your gathering of people will presumably end up saying thanks to you. Altering methods can make the viewer feel like they're truly there; this can do a ton for imagination

Thursday, January 15, 2015

Becoming a Radio Jockey

A Radio Jockey’s job is a thrilling one. He gets to entertain and interact with a very large audience. Although not as popular as television, radio has its own set of followers. The success of a show depends entirely on how talented the radio jockey is. He also gets to meet and interview a wide range of celebrities on radio. A radio jockey also gets to compile his own playlist of songs for his audience. Let’s see how you can become a radio jockey or RJ.

Requirements for Becoming a Radio Jockey

Radio jockeying does not require you to have very high qualifications. To become a successful radio jockey, you need to have strong linguistic skills. You should have the ability to grab attention when you speak. Having the right attitude is compulsory. You need to be observant and be aware of your surroundings. Radio jockeys become successful when they have a different point of view, when it comes to certain subjects.
Of course, being appropriate and sensitive to your audience is also necessary. It is important that you be mild in your opinions and statements so that you do not offend anybody. Other than this, a radio jockey needs to have a sense of humour, creativity, and ample knowledge of the subjects he speaks about.
As an RJ, you should be able to think on your feet. Unlike television and movies, there are no retakes and what you speak is instantly transmitted to radios around the city. A radio jockey also needs to be well-versed in the music he plays.

What a Radio Jockey Does

A radio jockey represents not only himself, but his radio station as well. In some cases, he is also the voice of the city. Most radio jockeys are most popular in their towns or cities, and this is achieved by identifying with the local populace. Therefore, a radio jockey has to keep his target audience in mind at all times. This is especially true while choosing subjects, celebrities and music for his show.
An RJ must also be skilled in conversing with members of his audience. People often call the radio station for contests and general discussions and the RJ must make the conversation appealing by taking it in different directions and making humorous commentary. His anchoring skills make or break a certain show.
How to Become a Radio Jockey
If you love talking, have a flair for communicating and are passionate about music, then radio jockeying may be just the career
for you.
As radio jockeying is now a high-paying job in India, many institutes offer courses that guide you towards a successful career. Many radio stations offer internship to aspiring radio jockeys and they also recruit from reputed institutes. Many professionals in the field also hold voice and radio jockeying workshops where you can learn about the nuances of RJing.

Prospects of Radio Jockeying

Radio jockeying has really picked up steam as a prospective career in recent years. There is a lot of money to make in the radio business and success depends on the radio jockeys who work for that station. This is because the content that different stations use may be the same, but the way it is delivered makes all the difference. A radiojockey who has a popular show is paid well as more advertisers are interested in shows that have many listeners.
Many radio stations are active in India today and there are always ample options for radio jockeys to choose from. Some radio jockeys also moonlight as voice-over artists fortelevision and movies. Many companies hire radio jockeys to do voice-overs for their advertisements. Many RJs also have alternate careers as event anchors and comperes or emcees.
Radio jockeying has definitely caught up as a big career in India. So definitely give it a try if you have been considering it as a career option.


Tuesday, December 17, 2013

Tips to help you ace a media interview

1. Make a plan for the interview.
What would you like to see in the resulting media coverage? What two or three key messages do you want to relay? If you go into an interview and just answer questions without a thought for what you want the audience to know, you yield control of the interview to the journalist. Be prepared and know in advance what your goals are for the interview.
2. Ask the question you want to answer.
Don't wait for the reporter to ask the question you want to answer. She might not ask it. Instead, segue into the topic you want to discuss. For example:
"What really matters is ______."
"The most important issue is ______."
"The more interesting question is ______."
3. Avoid technical answers.
When you talk above people's heads, you drive them away. Answer as simply as possible, and without jargon.
4. Stick to what the reporter asks and what you want to say.
There's no need to volunteer additional information. This goes back to planning what your goals are for the interview. You should know what you'd like to communicate from the start, and stick to that information as much as possible. More is not better; answer questions briefly. When you give long-winded answers, you give the journalist the power to choose which parts of your answer to use and omit.
5. If you don't know the answer, just say so.
There's nothing wrong with saying you don't know, that there hasn't been decision yet or that you aren't sure of the answer and will report back
6. Don't say "no comment."
There are very few exceptions to this rule. When you say "no comment," you almost always look like you're hiding something. Anticipate difficult questions, and plan an answer that won't hurt you. It's your PR team's job to prep for such questions, with your input, of course.
7. Don't repeat a negative question.
There's no reason to needlessly hurt yourself by repeating a negative question. Simply answer it briefly and bridge to what you want to say.
8. Watch for "gotcha questions."
Gotcha questions are loaded questions that paint you negatively no matter how you answer. The trick is to answer as briefly as possible, and create a bridge from the negative question to the message you want to convey.
For example, say a reporter asks, "Have you stopped beating your wife?" Answer with, "I never started."Think about it: If you answer, "I didn't beat my wife," the headline could easily be, "X denies beating his wife." This is also an example of why you don't want to repeat something negative.
9. Have facts to back up your points.
If you can provide facts and cite the sources, you'll sound much more credible.
10. Don't ask to approve the story before it's published.
This will make you look unprofessional. Journalists will sometimes fact-check information with you, so you can volunteer to be available for any further questions or fact-checks if the journalist wishes.

Monday, December 16, 2013

Tips for preventing electronic communication blunders
Ever been in a video conference where you can’t get a word in edgeways? Been forced to mediate as a staffer misinterprets the intent of an email? Had to firefight after a worker publishes a throwaway comment on social media? While virtual communication tools exist, many staffers – and managers – use them poorly. In her recent study, Dr Karin S Moser of Roehampton University says, to prevent these situations from arising, managers need to set clear rules to make sure virtual media is used effectively. This smoothing of communication lines is vital. Trust is the “social glue” of all electronic communication, says Moser. This trust is costly and difficult to regain if lost.Social cues, such as tone of voice and body language, play major roles in human interaction. But because electronic communication does not use these resources, miscommunication can occur. Moser’s tips on virtual collaboration:
1. Know your medium
Staff should be trained in the differences between face-to-face and virtual collaboration. What is implied in human interaction needs to be explicit in electronic communication.
2. Show an example
Leaders should have both experience and understanding of the differences in these forms of communication.
3. Set the tone
Clear rules must be set on how employees should use electronic communications.
4. Mix it up
Lack of informal contact in virtual collaboration must be counterbalanced with more regular communication.
5. Finger on the pulse
Communication should be monitored and changed if necessary.

Wednesday, December 11, 2013

Tips For Staying Calm Under Pressure

·         Strive to not catastrophize
It's easy to dramatize and make something a bigger deal than it is. When you are relating the problem to yourself, avoid the urge to magnify the negative. Strike the words always and whenever. You might feel like Stuart Smalley, but it can really help to re-frame the problem in your mind by saying things like "I can cope," "It's not that big  deal," and "I'm bigger than this."
·         Think before you Share
Don't describe or blog or tweet about the problem. Don't talk it over with your friends right away; let it stew a little in your mind so you can settle down a little. Sometimes, well-meaning friends will sympathize too much, which may only add fuel to your fire and get you even more upset.
·         Discover metaphors and visualizations that help you stay calm
Here's one that helps me: I try to imagine my problem as a knot. The more I panic and pull on the ends, the tighter the knot cinches. But, when I adopt a singular focus, a calm takes over and I can loosen one strand at a time. It might also help if you can visualize yourself acting with patience and focus. Lower your voice and try to move as slowly as possible. Speak slowly and softly. Become the calm, unflappable person you see in your mind. Here's another technique: Do you know anyone whom you would describe as unflappable? Try to think of what this person would do in your situation.
·         Note your patterns of exasperation
Are there any specific situations that cause you to lose your cool? Look at specific patterns -- from time of day, to level of stress (or level of boredom), to blood sugar levels. Do you tend to lose it when it's too noisy – or too quiet? Knowing about your own patterns can go a long way in helping you keep your cool throughout the day.
·         Realize that you can control your emotions
Reflect on times when you were able to successfully stay calm in a frustrating situation. Maybe it was a time when you wanted to yell at your spouse or your kids, but then the doorbell rang and you were able to instantly shift gears. Consider that you might be able to do this repeatedly, as long as you know your triggers and some tips for keeping a calm mindset.
·         Create a calm environment with peaceful rituals
If calm music soothes you, use it. If silence soothes you, use it. Maybe you'll play some soothing instrumental music or maybe you'll dim the lights and light some scented candles. When you are coming home from work, give yourself a few moments to calm your mind before you go charging into an evening at home with your kids. Sit in the car for a few minutes and take some deep breaths. Kick off your shoes and sip a glass of water. Rituals can also be tremendously soothing during the transition periods of your day.
·         Take care of the essentials
Make sure you are getting enough sleep and getting enough protein, fiber, vitamins and minerals. I tend to lose my temper way more often  if I'm low on blood sugar. But, get a little protein in me, and it's (relatively) smooth sailing .Also make sure you are getting  physical exercise. A daily workout can give you the physical release that can help you control your anxiety. If I'm feeling particularly stressed, I trade my half-hour run for a half hour of kickboxing. This helps. Stay away from too much sugar and caffeine and stay hydrated. Drink a tall glass of water and see if you feel better, more calm and alert.
·         Focus on the mind and spirit, too
Depending on your spiritual tradition, engage in a routine of meditation or prayer. Practice yoga - or just sit quietly for awhile. Developing peace of mind is a skill that will serve you well your whole life through. Take a meditation class, and learn techniques to help you get control over your monkey mind.
·         Distract yourself
Instead of ruminating, find something fun, engaging, and constructive to do. Try to laugh (or laugh at yourself.) Watch a funny movie or read a blog that always make you laugh. When you lighten up, it's a lot easier to keep your cool.
·         Take a day off
I always know I really need a day off when I fight like crazy to not take one. If I can force myself to take an entire day away from my work, I always come back more calm, assured, and filled with fresh ideas.
·         Don't forget to breathe
When my kids were very small, we helped them to calm down by teaching them belly breathing, and it still works  for them and for me. Diaphragmatic breathing helps you alleviate your stress in the moment and it gives you a minute or two to calm down, often just long enough for you to assess the situation and help you regain your sense of control .In a good belly breath, your belly will actually rise and fall. To practice, put your hand on your belly. Inhale through your nose and see if your hand rises as you breathe in. Hold the breath for a few counts and slowly breathe out.
·         Reflect on quotes that can help you calm your mind

Tuesday, December 10, 2013

Media: Preparing a winning strategy – Managing a media crisis
As much as we all like to deal only in good news, things can and do go wrong.  Mistakes, problems, slip-ups, errors of judgement, political controversies or accidents come along once in a while and with them can come the media spotlight.
If your group finds itself in the midst of a media furore the last thing that you want to happen is for an incident to build into a full-blown crisis.
Having such a crisis on your hands can cause long-term damage to your group, mainly through the loss of public confidence. This can lead to a loss of public support, fewer members, supporters, volunteers or helpers and can also hit your group's bottom line through people being reluctant to donate to your group.
Whatever the reason was for the incident, the first priority for your group is to fix it. Make sure there is no ongoing risk to the public and that there are steps in place to ensure there is no chance if the same thing happening again.
The next things your group need to do is deal with the media and prevent a media crisis.

Prepare for the Crisis
The best way of preparing for media frenzy is to have developed a plan on how your group is going to deal with such situations.That way, if something does happen and the media come calling, you will have a crisis communications plan prepared.
That plan should make sure your group has:
An appointed spokesperson (or, possibly a couple of spokespeople, in case one is unavailable) to whom inquiries and the media should be referred.
A definite process in place so your group's members know who is going to speak to the media if an incident occurs. It is vitally important all group members are clear on procedure and who to refer the media to in case they receive calls or inquiries from them.A method whereby senior group members or leaders can quickly get together and gather information so they are well-briefed for media inquiries on any situation or issue.A way in which spokespeople can quickly respond to the media with accurateinformation. The aim of this sort of plan should be to allow clear and accurate communication to the public and to your group's members, donors, stakeholders, supporters, volunteers and fundraisers through the media. It should also aim to stop any long-term damage to your group or any erosion in its public confidence.What should you do when the media contacts you about something that has gone wrong and it involves your group?

Don't run. Don't hide.
The first and most instinctive reaction for many groups, especially those not used to having the media spotlight shone on them with any intensity is to run from the situation and hide.

Simply put – don't do it.
Trying to avoid the problem, or ignore it, in the hope it will go away will not work and you risk damaging your group's good name in the process.
The reality is that the media will run the story with or without your input. So it makes good sense for you to positively influence that story by addressing the issue quickly, accurately and in a proactive manner. What you want to do is influence the nature of that story, as much as possible, to ensure that what is run is accurate and fair. It is difficult to complain about not having your side of the story aired when you have refused to provide it. An important aspect of any media crisis is getting across strongly and clearly that your group is doing everything in its power to address the issue.Organisations that come out of a media crisis with their reputations intact are those that deal with the issue quickly, effectively, honestly and, just as importantly, are perceived to have done exactly that. So how does a small non-profit organisation with no money for public relations expertise deal with the situation?
Tips on handling the media through a crisis

·         Acknowledge there is a crisis.
If you can't acknowledge there's a problem, how can you find a solution?
By recognising early on that you actually have a crisis on your hands, gives you more of a chance of handling it successfully and rectifying it quickly. The sooner you take action, the better your chances of coming out with your reputation intact.
Decide who will be your group's spokesman or public face.
Where possible ensure it is the highest-ranking person in your group who has the important mix of authority and access to all the latest information.
You also need to have someone who is accessible and readily available to answer the media's questions. Your group needs to stay on top of a crisis, not create a vacuum where yours is the only voice not being heard.

·         Stay calm.
It's important you stay calm under pressure, if you can't swap places with someone who can. Anger makes good copy for newspapers and great footage for television but it can spell disaster for your group.Remember, you have developed a crisis communications plan for this very reason – so stick to it and you can remain calm.

·         Address your "real" audience through the media.
The media may be chasing you for a comment, but it's the public – the general public as well as your members, donors, volunteers, helpers, supporters and stakeholders that you want to address and have hear your side of the story.Remember you are not speaking to just the media, they are a conduit to the wider public. So speak constructively, positively and frame your responses with the real audience in mind.

·         Make first impressions count.
First impressions count both the public and the media and are vital in getting your message across.   If you are honest, sincere, open, committed to resolving the issue and project a positive attitude it will go a long way to dispelling any negative or preconceived notions about your group.

·         Work out what you can legally release.
If there are legal issues that come into play, be aware of where the line is drawn on what you can say and don't step over it. Also be aware that many legal advisers will advise you to say nothing at all – that advice should be questioned, if not challenged. You have to publicly address the issue; it is only the manner or amount of information that is up for discussion.

·         Release as much as you can as quickly as you can.
Linked to the last point is the need for your group to get as much information out into the public arena as quickly as possible.Your crisis communications plan should cover the procedure for quickly gathering accurate information about the issue at hand. Once you have the information, it is vital that it is passed on to your nominated spokesperson and communicated through the media.  The more information you can release quickly, which accurately conveys your side of the story in context, the better. The sooner you respond and show that you are acting in a sincere, honest and reliable manner, the sooner your voice is listened to and trusted.

·         Say only what you know to be true.
If you don't know the answer, don't guess at it.Stick to confirmed information only and facts you know to be accurate and correct. If necessary, tell the reporters you don't know but will check it out and get back to them.

·         Avoid speculation or answering hypothetical questions.
Often you are asked to speculate, even if it is in a subtle way, for example: "What will your group do if this is proven to be true?" Don't speculate - stick to the facts and what did happen, not what might have. You can fend questions off by saying things such as "I don't want to speculate on that" or "I would prefer not to deal in hypotheticals. What we do know is ….."If you have to use these types of quotes repeatedly to fend of questions, that's fine, the assembled media will soon realise you are not going to speculate.

·         Challenge information you know to be wrong.
When dealing with information you know is wrong, challenge it strongly.  If something is published that is incorrect let the media organisation know their information is wrong and let other organisations know also, so they don't repeat it.This is particularly important if the problem revolves completely around a wrong or malicious story. To deal with unfounded allegations and emerge with your credibility and standing intact, it is crucial to act quickly to clarify your group's position on the matter.Wrong "facts" left unchallenged are often more damaging than the truth.

·         Speak in common, easily understood language.
Avoid jargon. Speak so that people can actually understand the message you are trying to send them.

·         Show concern.
As a community group, your main mission is to care for, service and support the community.  Because of this, it needs to be mindful of the feelings as well as the issues. If something has happened that has caused injury or distress, show concern and show it publicly through word and deed.

·         Ban the words "no comment".
Repeating this phrase makes it sound like you know the answer but just do not wish to give it.
Phrases you can use instead include:
"All I can say is ……."
"I can't provide that information until I have all the details …."
"I can't answer that until I have a full report."
"I am happy to try and answer those questions once I have spoken to the right people ……."
Don't bother blaming the media.
Your first priority is to address the problem at hand, not to "shoot the messenger".
Certainly, if there is something wrong in the coverage, point it out and seek to have the record amended.  If it is a serious issue you want to be seen to be treating it seriously and dealing with it

·         Consider bringing the media into your organisation.

Hold frequent media briefings rather than have reporters camped on the nature strip.It lets them show how you are dealing with the crisis and the difficulties and problems you face, that you are human and that you have nothing to hide.